If you are considering cheap car insurance without wanting to compromise on the coverage or the quality, your best bet would be select the top auto insurance company that you can find. You could do this by comparing various aspects like the financial strength of the company, its reputation in the market and the quality of customer service it offers, by going online. Plenty of websites offering online quotes from multiple auto insurance companies make this an easy task.   Since you are able to compare the rates from many insurers, you can easily discard the more expensive ones and select the auto insurance company which offers a good price, coverage, and is financially stable. An important factor that you must also consider is whether the auto insurance company you want to go with is permitted to do business in your state. A licensed company is backed by a state fund which steps in just incase the company is unable to settle a claim for any reason. Customer service provided by the auto insurance company is of paramount importance while buying auto insurance. The company should have a good record for customer service and you can verify this fact by speaking to other clients and their experience or even searching the internet. You might find some customer service complaints there which you must take note of. Or, you may even find some reports of the good experience other people may have had with the particular auto insurance company when they put up claims. Ultimately, all these factors will help you make an informed decision as to which auto insurance company is suitable for you.